Services / 04
Campaigns measured from the first click.
Strategy transformed into impact. Google and Meta campaigns planned around real goals, measured from the first click and reported without jargon, so budget always moves toward what converts.
What you get
Everything the work needs, nothing it does not.
- 01
Goals and audit
What a conversion is worth, and where the account, audience and competition stand.
- 02
Conversion tracking
Tags, events and account structure set up so every result can be trusted.
- 03
Ads and landing pages
One clear message per ad and page, with variations ready to test.
- 04
Google and Meta
Search, Performance Max, Facebook and Instagram, chosen by where your clients are.
- 05
Weekly optimisation
Bids, audiences, keywords and creatives tested and tuned every week.
- 06
Plain reporting
Spend, conversions and cost per result every month, without jargon.
Medusa / Campaign process
From first goal to measurable return.
Phase 1 / 5
Goals & audit
We agree what a conversion is worth, then audit the account, the audience and the competition before a single euro is spent.
Account audit & goal setting
- Google Ads
- GA4
- Google Sheets
You receiveCampaign plan & budget
Phase 2 / 5
Tracking setup
Conversions are measured properly from day one: tags, events and account structure built so every result can be trusted.
Conversion tracking & setup
- Google Tag Manager
- GA4
- Google Ads
You receiveTracking & account structure
Phase 3 / 5
Creative & copy
Ads and landing pages are written and designed around one message each, with variations ready to test.
Ad creative & landing pages
- Figma
- Photoshop
- ChatGPT
You receiveAd creatives & landing copy
Phase 4 / 5
Launch & optimise
Campaigns go live on Google and Meta. Bids, audiences, keywords and creatives are tested and tuned every week.
Bidding, testing & optimisation
- Google Ads
- Meta Ads Manager
- GA4
You receiveLive campaigns
Phase 5 / 5
Report & scale
Results are reported plainly: spend, conversions and cost per result. Budget moves toward what is winning.
Reporting & budget scaling
- Looker Studio
- GA4
- Google Sheets
You receiveTransparent monthly report
Portfolio
Campaign results
Google Ads accounts we have scaled, measured on real conversions.
KIN Aesthetics
More value and more conversions from a scaled account.
- Conversion value
- $214,099+76.6%
- Conversions
- 1,056.9+88.4%
- Conversion rate
- 47.23%+209.9%
- Media spend
- $3,241+82.4%
Market Hall Foods
Transaction quality, not traffic volume, created the gain.
- ROAS
- 5.61Aug 2026
- Revenue / click
- $2.19from $1.32
Modern Mill
More business value with almost the same media investment.
- Conversion value
- $5,529+29.0%
- Conversions
- 128.9+10.3%
- Cost / conversion
- $57.37−6.6%
- Media spend
- $7,394+3.0%
Peak Physical Therapy
Far more patient actions at a much lower acquisition cost.
- Conversions
- 382.7+148.8%
- Conversion rate
- 59.25%+114.2%
- Cost / conversion
- $5.50−53.7%
- Media spend
- $2,104+15.3%
Warren Roofing
Bolder investment produced disproportionately more conversions.
- Conversions
- ≈18≈+800%
- Conversion rate
- 8.00%≈+288%
- Cost / conversion
- $307−52.0%
- Media spend
- $5,533+332.4%
Questions
Asked before we start.
- What minimum budget do you recommend?
- It depends on your field and competition; we set it together after the audit.
- Do I own the ad accounts?
- Yes. The accounts stay in your company’s name, with full access for you.
- How soon do campaigns bring results?
- Search campaigns can bring enquiries in the first weeks; the account improves as data builds up.
Other services
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